From Teacher to CEO: Creating a Million-Dollar Yoga Business with Angelica Govaert

The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners - Episode 31

In this episode, Angelica Govaert, founder of Nevada’s largest yoga studio and a savvy entrepreneur with nearly 40 years in the industry, shares her inspiring journey from childhood hardship to building a thriving yoga empire. Angelica reveals the key business principles and marketing strategies that transformed her passion for yoga into a profitable, sustainable career.

In this episode, you'll hear:

• How Angelica used sales skills and strategic marketing to grow her business
• The power of building a strong, consistent personal brand (including the story behind her signature glasses)
• Smart social media strategies: focusing your online presence on your niche and leveraging platforms for business growth, not distraction
• The importance of comprehensive teacher training programs that go beyond just teaching poses to include philosophy, anatomy, and business skills
• Why investing in quality education and community creates lasting confidence and success in teaching yoga
• How to shift your mindset around sales and marketing to build a thriving yoga business with integrity
• The realities of building an online yoga business—hard work, patience, and dedication required for real results
• Practical advice for yoga teachers and studio owners looking to diversify income and create sustainable growth

Angelica also shares insights on navigating industry myths, including a no-nonsense look at what Yoga Alliance registration really means.

If you’re ready to create a profitable, sustainable business with a solid foundation and authentic marketing, this episode offers inspiration from a true yoga business master.

About Angelica Govaert, AKA Yogalebrity:

Angelica Govaert is a passionate and knowledgeable yoga instructor with almost 40 years of experience.

She has completed and offers certifications in multiple training programs including Ashtanga, Pre-Natal, Advanced Vinyasa, Restorative, Yin Yoga, AcroYoga, Reiki, and more.

The former owner of Nevada's Largest Yoga Studio, Angelica has taught yoga teacher trainings all over the world and her Las Vegas Yoga Teacher Training was ranked Best Yoga Teacher Training in Las Vegas for the state of Nevada 10 years in a row.

A yoga alliance certified yoga teacher, she is also a YACEP able to provide continuing education to yoga instructors.

She is recognized as an expert in digital marketing for yoga.

Angelica's warm and welcoming approach, coupled with her ability to guide students of all levels, has made her a popular teacher in the yoga community.

Angelica Govaert teaches online yoga teacher training and in-person yoga alliance approved yoga teacher training in Las Vegas, Nevada.

Connect with Angelica:

Check out her podcast: Yogalebrity
Follow her on Instagram: @yogalebrity
Learn more about her YTT: Angelicagovaert.com