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A decade before she was the host of the Yoga Boss podcast, Jackie Murphy learned the hard way that being a talented yoga teacher wasn’t enough to build a lifelong profitable business. Using her 10 years of experience teaching, opening studios, and leading teacher training, Jackie now helps yoga teachers become profitable CEOs by offering them the most effective marketing, sales, and business foundation strategy in the industry. Through her Profitable Yoga Boss program, Jackie is changing the $32B yoga industry by putting more money in the hands of the people whose feet actually touch the mat.

General Topics

Thinking like a CEO vs. employee

Decision-making like a Yoga Boss

Building an ethical and profitable business

Mindset shifts around selling and niching

Putting wealth back in the hands of teachers

Running a business with two young kids

Meet the business coach for yoga teachers.

I'm Jackie Murphy!

At 22, I left my 9-5 job to follow my passion for teaching yoga.
And I made all the mistakes. I jumped into the deep end...

In my first year teaching yoga, I made $15,000 and drove 40,000 miles.

I was burnout and broke.

I learned everything I speak on the hard way.

But I figured it out.
I learned the skill of making money.
I became someone who focused on service above all else.
I got resourceful.
I learned from every single result I created (or didn't create).

I learned how to focus on the numbers without ANY of the drama.